Talk Series
Thursday, June 25
1:00 PM ET / 10:00 AM PT
Risk/Reward, Our New Roles
How to move forward in a land of grey and confidently make decisions based on the knowledge of what your local experts are tackling on your behalf.  Phased planning is the new approach – what does it mean and what expectations does that mean for your partners?
Kristen Bratkiv, CMP
Senior Director, Special Events Strategy and Operations at the Kellogg School of Management at Northwestern University
When Kristen joined Kellogg in 2014, her charge was to create an events function for the school. She has implemented processes, event standards and operational standards which result in first-class execution. More importantly, she has built an incredibly strong team, and together they convene other departments from across the school and university to achieve their shared goals and exceed expectations. Under her leadership, the Special Events team plans and successfully executes over 70 events with more than 30,000 attendees annually.
She is consistently recognized by her colleagues for her commitment to excellence, willingness to go above and beyond, and her ability to meld different teams together across the school and university to deliver events of the highest caliber.

Robert Alexander
President of the National Limousine Association and President/Owner of RMA Worldwide Chauffeured Transportation and Orange Taxi
Robert Alexander’s involvement in the chauffeured transportation business for the past 31 years has been diverse and rewarding. Some highlights include: testifying on Capitol Hill regarding issues that affect all limousine operators, serving as past Chairman of the Limousine 20 Group and The Success Group, founding member and past President of the Washington Metropolitan Limousine Association, and has been interviewed on national television regarding various safety issues and labor topics.
His company, launched in the basement of his parents’ house the summer following his college graduation, now has offices in 10 cites, 1000+ employees, over 700+ vehicles and has a global network of service providers in over 600 cities. Over time the company has diversified into multiple verticals including chauffeured sedans, SUVs, corporate shuttles, motor coaches, citywide transit, taxicabs, gas/service station, and real estate. Alexander currently serves as President  of the National Limousine Association and is also a member of Washington Metro Limousine Association, Maryland Limousine Association, Limousine Association of New Jersey, Global Business Travel Association and the Washington Economic Club.